A CRM cut to fit the way your business works.
Bookings, jobs, clients, timesheets, invoices. We build a branded system around your business, in your words, and have it live in 1–2 weeks.
- Your logo and colours
- Hosted and backed up for you
- UK-based support
- Salons, barbers & beauty
- Trades & field services
- Agencies & consultancies
- Charities & membership
- Coaching, training & therapy
- B2B sales teams
- Freelancers & solo consultants
- Cafés, bakeries & takeaways
- Dog walking & pet care
- Clubs & societies
- Dog groomers
- Tutors
- Cleaning companies
- Physiotherapists
- Event venues
- Garages
Between too generic and too expensive.
Most small businesses are stuck choosing between software that doesn't fit and software they can't afford. We build from tested parts, so you get something made for you at a price that makes sense.
Off-the-shelf software
Priced per person, every month
- Live today
- Built for every business, so it fits none
- Pay more for every person you add
- Their brand, their words
Bespoke development
Thousands up front, months to build
- Exactly what you asked for
- Months before you can use it
- Hosting and fixes are extra
- Tied to one developer
Tailormade CRM
A fixed quote for just what you need
- Live in 1–2 weeks
- Only the parts your business needs
- Your logo, colours, and words
- Hosting, updates, and backups included
See it in your industry.
Each example is a made-up business with its own name, logo, and a realistic set of demo data, built from the same starting point we'd use for you. Yours gets your name, your brand, and your way of working.
Fern & Fringe
Bristol · fictional demo business
“A five-chair salon that books itself.”
Clients book, move, and cancel online through their own account. Stylists see their own diary, reception books for anyone, and colour work only goes to the people trained for it.
What it does
- Online booking with client accounts
- Stylist hours and days off
- Services with length, price, and buffers
- A day calendar for reception
In the demo
- 4 stylists and a receptionist
- 8 services from men's cuts to full colour
- 16 clients, 3 booking online
- A month of appointments
Not on the list? Most of what we build isn't. Tell us what you do and we'll show you how it fits.
Built from proven parts.
Your CRM is assembled from tested modules, then shaped around you. You get only the parts you need, so it stays simple, and we can add more as you grow.
Your logo, colours, and name on your own web address.
Everyone sees what they need. A stylist sees their own diary; the manager sees everything.
Contacts & companies
Customers, clients, supporters, or members, and the organisations they belong to.
Bookings
Services, staff hours, a day calendar, and online booking that only offers real free slots.
Jobs, deals & projects
Work that moves through your stages, from first enquiry to done.
Time & timesheets
Hours against jobs and projects, with rates, budgets, and weekly approval.
Invoices
Invoices built from approved time or by hand, sent and tracked to paid.
Payments
Take card payments through Stripe, PayPal, or Mollie with payment links.
Email
Send from your own domain through Resend, Mailgun, or your existing mail server.
Notes & tasks
A history on every record and follow-ups that land on the right person.
Customer accounts
Let your customers sign in to book, reschedule, and see their history.
AI assistant
Summaries and drafting, using the AI provider you choose.
No sales calls. Just an email.
You don't need to book a meeting or sit through a demo. Send us an email and we'll take it from there, at your pace.
- Step 1
Email us
Tell us what your business does, how you work now, and what's getting in the way. A few lines is plenty. We reply with any questions and a plan.
- Step 2
We build it
We assemble your CRM from the parts you need and set it up in your brand and your words. You try a working version before anything goes live.
- Step 3
You go live
Usually within 1–2 weeks. We host it, keep it updated and backed up, and are on hand when you need a change.
Priced for what you need. Agreed up front.
Every business needs something different, so we quote for yours. Tell us what you need and we'll come back with a fixed price before any work starts. No per-user fees, no surprises.
- Your CRM built from the modules you need
- Your logo, colours, and wording throughout
- Roles set up for each person on your team
- Your own web address
- A working preview to try before launch
- Hosting, with your own separate database
- Automatic backups
- Security updates and maintenance
- New versions of your modules as they ship
- UK-based support by email
The same price however many people use it.
Email us for a quoteHow much does it cost?
It depends on what you need, so we quote for each business. Email us what you do and what you'd like the CRM to handle, and we'll send a fixed price for the setup and the monthly fee before any work starts.
What does the setup cover?
Building your CRM: choosing and setting up the modules you need, applying your brand and wording, creating roles for your team, and putting it on your own web address. You try a working version before it goes live.
And the monthly fee?
Everything it takes to keep it running: hosting, your own database, automatic backups, security updates, new versions of your modules, and support by email.
Do I pay more for each person on my team?
No. The price is the same however many people use it.
My industry isn't in the examples. Can you still help?
Almost certainly. The examples show the starting points we've built so far, but the parts underneath (contacts, bookings, jobs, time, invoices, payments) fit most service businesses. Email us what you do and we'll tell you honestly whether it's a good fit.
Why email rather than a call?
It's quicker for you. You can write it when it suits you, include the details that matter, and we can come back with a proper plan instead of a sales pitch. If a call would help later, we're happy to.
Can it change as my business grows?
Yes. Because it's built from modules, adding bookings, invoicing, payments, or customer accounts later is a change to your setup, not a rebuild. Just email us.
Tell us about your business. We'll do the rest.
Fill in a few details and we'll write the email for you, or just send one to us directly. Either way we'll come back with a fixed quote before any work starts.
Nothing is sent until you press send in your own email app.